Folks, a few days back one of the major officers in Hatchette let leak an internal memo about how they will stay in the publishing game and remain important.
I can tell you, I read the memo and just shook my head at the stupidity of it. Just another sign of how really, really lost traditional publishers are in the face of the new reality.
But Joe Konrath and Barry Eisler decided to just take the memo apart, stupid phrase by stupid phrase. A must read blog, folks, if you really want to understand what you are facing in traditional publishing. And a fun read.